PENGARUH SIKAP, NORMA SUBJEKTIF DAN KONTROL PERILAKU TERHADAP INTENSI KEWIRAUSAHAAN MAHASISWA (Studi Pada Mahasiswa Universitas Widya Dharma Klaten)

Sarwono, Nursito and Jarot Prasetyo and Abdul Haris and Abdul Hadi (2023) PENGARUH SIKAP, NORMA SUBJEKTIF DAN KONTROL PERILAKU TERHADAP INTENSI KEWIRAUSAHAAN MAHASISWA (Studi Pada Mahasiswa Universitas Widya Dharma Klaten). Widya Dharma Journal of Business (WIJOB), 2 (1). pp. 43-51. ISSN 2829-3439

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Abstract

Educated youths play a crucial role and contribute significantly to the economy. Thus, it is urgent to develop entrepreneurial activities among educated youth, especially university students. Therefore, this study aims to examine the effect of attitudes toward entrepreneurship, subjective norms, and behavioral control on entrepreneurial intentions among college students. This research is a survey involving 150 students from Widya Dharma University, Klaten, and uses a purposive sampling method as a sampling technique. The collected data were then analyzed using multiple linear regression analysis. The results show that attitudes toward entrepreneurship, subjective norms, and behavioral control have a positive and significant effect, both partially and simultaneously, on students' entrepreneurial intentions.performance. Keywords : entrepreneurship, intention, attitudes, subjective norms, behavior control, students.

Item Type: Article
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: Unwidha Perpustakaan Unwidha
Date Deposited: 29 Aug 2023 02:15
Last Modified: 29 Aug 2023 02:15
URI: http://repository.unwidha.com:880/id/eprint/3427

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